We’re on a mission to turn the Internet of Things into

  Keywords: driver profiling, driver safety, road safety analytics, driver scores, driver coaching, trip analytics, distracted driving detection, driving intelligence, phone handling, driving behavior, road safety collision detection, crash detection, hard braking, driving habits, driving regulations, geographical differences   Target Audience: Engineering Managers     Introduction     Driver profiling is one of the core functionalities…

Context defines needs, intent and consent of the consumer and the sooner brands understand that notion the faster they’re able to create impactful and meaningful personalized interactions. We are living in a world where consumers are switching off ads in droves and more than a quarter are turning on ad blockers. As a result, one…

Imagine a world where you don’t have to adapt to the environment, but instead, the environment adapts to you.   That’s the true promise of the Internet of Things – to have everything we’re surrounded by or interact with adapt to us, learn from us, blend into our lives seamlessly and remove all friction between…

Life is in constant motion. People move from place to place, from one moment to another, from one stage in their life to the next, changing personalities and needs along the way. When you can understand not just where people are going, but why and how — having high motion intelligence, if you will —…

From cookies to beacons to location data from people’s smartphones, marketers and large tech companies have no shortage of data to help them make conclusions about how people move throughout their daily lives. This week, the practice of tech companies and mobile apps handing over this data so it can be monetised by advertisers came…

Three levels of location information Most location based technologies today consider only the literal meaning of the word location: an exact latitude/longitude pair. But to uncover the meaning of why people visit a place, location should be considered at different scales. The answer to the question of where a person is, largely depends on the…

Introduction At Sentiance, we developed a platform that takes in smartphone sensor data such as accelerometer, gyroscope and location information, and extracts behavioral insights. Our AI platform learns about the user’s patterns and is able to predict and explain why and when things happen, allowing our customers to coach their users and engage with them…