We’re on a mission to turn the Internet of Things into

When I was pitching my startup to investors, a common question was, “what if the FAANG (Facebook, Amazon, Apple, Netflix, Google) enter your industry?”. Such questions were often asked by rookie venture capitalists, but we diligently pleaded why ours was an unlikely target market for the tech giant. I had not heard this what-if question…

Evaluating the activeness of participants through AI-based behavior analysis Sentiance’s motion intelligence technology has been selected by a research project concerning the effects that “Pokémon Go” has on people’s health. This project is led by Professor Hiroaki Miyata from the Department of Health Policy and Management in Keio University School of Medicine. Sentiance works on…

Better and safer drivers. More personalized user experiences, be it your music, your insurance, your vitality program, your social network. Sentiance puts the consumer at the center and improves their life through context aware services. We work with clients who care deeply about their consumers and our process is never transactional. Our service is differentiated…

Introduction Our virtual lives lie in the hands of algorithms that govern what we see and don’t see, how we perceive the world and which life choices we make. Artificial intelligence decides which movies are of interest to you, how your social media feeds should look like, and which advertisements have the highest likelihood of…

At Sentiance, we apply behavioral science to realize the full potential of our contextual insights, detections, and predictions. We observe, predict, and change behavior, while retaining users on our clients’ applications. This requires negotiating our way into a user’s needs amidst the chaos of everyday life and delivering the right content at the right moment….

  Keywords: driver profiling, driver safety, road safety analytics, driver scores, driver coaching, trip analytics, distracted driving detection, driving intelligence, phone handling, driving behavior, road safety collision detection, crash detection, hard braking, driving habits, driving regulations, geographical differences   Target Audience: Engineering Managers     Introduction     Driver profiling is one of the core functionalities…

Context defines needs, intent and consent of the consumer and the sooner brands understand that notion the faster they’re able to create impactful and meaningful personalized interactions. We are living in a world where consumers are switching off ads in droves and more than a quarter are turning on ad blockers. As a result, one…

Imagine a world where you don’t have to adapt to the environment, but instead, the environment adapts to you.   That’s the true promise of the Internet of Things – to have everything we’re surrounded by or interact with adapt to us, learn from us, blend into our lives seamlessly and remove all friction between…

Life is in constant motion. People move from place to place, from one moment to another, from one stage in their life to the next, changing personalities and needs along the way. When you can understand not just where people are going, but why and how — having high motion intelligence, if you will —…

From cookies to beacons to location data from people’s smartphones, marketers and large tech companies have no shortage of data to help them make conclusions about how people move throughout their daily lives. This week, the practice of tech companies and mobile apps handing over this data so it can be monetised by advertisers came…